Matt Damon Talks Sh*t f...

ToiletDay.org and Matt Damon want you to donate your voice — that is your Twitter or Facebook voice — to talk shi*t about the global toilet crisis. Starting Monday, individuals can authorize ToiletDay.org to post once daily status updates from either their Facebook or Twitter...
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SMO vs. Engagement: Why...

Many brands and organizations developing digital strategies have moved beyond asking whether Twitter and Facebook presences are necessary. (Yes, they are.) Now the question is: We’re on the social web, so how do we make the most of it? There are two key methods for supercharging...
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How Google, eBay, And P...

Online holiday shopping reached record levels in 2010. And e-commerce spending is up this year. All signs point to consumers spending even more online this holiday season. I sat down with executives from Google, eBay, PayPal and ShopKick to discuss the trends that are expected to emerge...
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3 Free Apps For Getting...

The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark . If you would like to have your startup considered for inclusion, please see the details here . Each weekend , Mashable selects startups we think are building interesting,...
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5 Steps for a Successfu...

Hamilton Chan is CEO and founder of Paperlinks , which provides the leading QR code infrastructure for businesses. Codes generated through Paperlinks app can be scanned by the free Paperlinks iPhone app or by any QR code reader on any smartphone platform. While the debate rages on...
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Google Leaves Trail of ...

One thing Google appears to be learning from Apple is this: how to build buzz around a product launch by being short on details but long on clues. That’s certainly the case with the invite Google sent us and others in the tech press Friday, to an event next Wednesday in Los...
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Miss “Most Recent”?...

Over the next few days, Facebook will roll out a “Sort” option at the top of the news feed that lets users select to see Recent Stories First instead of the default Highlighted Stories. The new feature should appease users miffed by  Facebook’s move to combine the old...
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Lion Install Numbers No...

First, let me apologize for the headline. And now, the news. It appears that Mac OS X Lion isn’t exactly taking the Mac world by storm: after brisk initial sales following the July 20 release of 10.7, growth seems to have stagnated. This is based on visitor tracking by analytics...
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Google+ Pages Age Selec...

Judging by the age selector option in the new Google+ Pages that lets admins limit features to those over the age of 18, users under 18 will eventually be able to join the social network. Currently, Google+ is limited to those ages 18 and over, and excludes those ages 13-17 who are...
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Facebook Acq-hires Mobi...

It looks like Facebook has just acq-hired mobile video and image app developer Digital Staircase , according to a blog post on the startup’s site. According to Facebook, Digital Staircase’s team will be joining the social network but Facebook has not acquired any of the...
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