11 Digital Tools for Ke...

The Trendsetter Tech Series is supported by smart . Test drive the space saving, eco-friendly, totally unique, smart. Visit smartusa.com to find a new smart center near you. smart — unbig. uncar. Keeping on top of your finances requires near-constant work. Whether it’s...
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4 Strategies for Workin...

Fourteen years ago, in my first job where my title was “Information Architect,” I clashed with a designer. We were working at a large advertising agency that was known for stunning design work. The art directors wielded a level of power at the agency that I have never seen anywhere...
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Top 6 Mashable Comments...

One of the best parts about working in the Community department here at Mashable  is getting to read and respond to the comments that you, our readers, leave on each article. Recently, we launched a new feature to showcase your best comments each week. Included in our weekly roundup...
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4 Chat Services for Con...

This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. Everyone loves international clients, but not everyone likes the headache of trying to reach those clients to...
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5 Google Paid Search Pr...

For many digital marketers, the fall of 2011 might be remembered for bringing dynamic advertising to paid search. Google’s newest offering, said to flip “the search engine on its head,” does away with the traditional keyword advertising approach in lieu of matching...
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How to Manage a Rebrand...

This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. So, you’ve launched a company, but you want to go in a different direction regarding the logo, name and...
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6 Tips for Holiday Soci...

The Commerce With a Conscience Series is supported by Fedex . FedEx does more than shipping. They offer solutions like transporting heart valves to those in need and helping entrepreneurs bring their ideas to life. See how . The holidays are just around the corner, and for many...
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4 Ways YouTube Has Chan...

The Digital Marketing Series is supported by HubSpot , an inbound marketing software company based in Cambridge, MA, that makes a full platform of marketing software, including marketing automation tools . As Shakespeare wrote, “All the world’s a stage.” Increasingly,...
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Barnes & Noble Nook...

Barnes & Noble’s Nook Demo A look at some of the games and apps available on the Nook Tablet. By the holidays, Barnes & Noble will offer thousands of high-quality Nook Apps from leading third-party developers and content providers that can be enjoyed on Nook Tablet, as well...
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Siri vs. Furby: When Tw...

Each day, Mashable highlights one noteworthy YouTube video. Check out all our viral video picks . Is that a ripple in the fabric of the universe I just detected? The iPhone 4S with its Siri personal assistant faces off with Furby, and mutual misunderstanding rules the day. Perhaps Google...
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