Local Digital Ad Revenu...
Spending on local digital ads will grow from $23.3 billion in 2011 to $37.9 billion in 2015, according to BIA/Kelsey. However, the local media research firm lowered its expectations for combined digital and traditional local advertising revenues in 2011 from $136.2 billion to $135.9...Penguin Becomes Latest ...
Penguin is the latest publisher to test out e-singles with the launch of Penguin Shorts, an ongoing digital series of original fiction and nonfiction titles from authors like Colm Toibin and Anita Brookner. The program is launching in the UK first, with nine titles being released on...How One Company Saved T...
Frank Barry , professional services manager at Blackbaud and blogger at NetWits ThinkTank , helps non-profits use the Internet for digital communication, social media and fundraising so they can focus on making an impact and achieving their missions. Find Frank on Twitter @franswaa ....New Yorker, Wired and M...
It’s not just apps making their way to the Kindle Fire — some 400 magazines and newspapers will also be made available when the device goes on sale Tuesday, some through extensive free trials, Amazon announced on Friday. Magazine publishers appear to be particularly bullish...Twitter Ordered to Yiel...
Welcome to this morning’s edition of “First To Know,” a series in which we keep you in the know on what’s happening in the digital world. We’re keeping our eyes on three particular stories of interest today. Twitter Ordered to Hand Over WikiLeaks Data Twitter must yield...Sony Prepping a “Diff...
Sony is working on a “different kind of TV set” that will separate it from other manufacturers, CEO Howard Stringer told the Wall Street Journal . The details about this new TV are sketchy, but it could be related to Sony’s four-screen strategy, which aims to connect...How Sports Illustrated ...
One of the first publications to format for the iPad , Sports Illustrated has continued to adapt its issues for tablet technology . The magazine’s editor Terry McDonell spoke with Mashable editor-in-chief Lance Ulanoff at the Mashable Media Summit last Friday. SEE ALSO: 8 Digital...Lost Steve Jobs Intervi...
Next week, a nearly 70-minute unedited interview with Steve Jobs will hit select movie theaters for a limited run. The film, titled Steve Jobs: The Lost Interview , is actually an extended interview, recorded in 1995 for the PBS miniseries, Triumph of the Nerds . Only 10 minutes of this...Lucky Mag Wants to Help...
“We have one mission only,” says Brandon Holley, editor in chief of Lucky Magazine . “And that is to help women shop.” These days, that means helping women compare prices and manage their shopping lists on their smartphones. The Lucky Shopper app for iPhone and...