Astaro: Tapping the Channel for safety degree Revenue


Why sell somebody else’s product line when you can do a better job offering your own? That was the question that ultimately pushed Jan Hichert, CEO of Astaro, and two other cofounders to develop their own Net protection solutions for a market they viewed as needy of attention — the small- to

medium-sized commerce segment. Prior to deciding to go his own way, Hichert was a reseller, dealing in other vendors’ safety degree products. However, in his view, the products were too complex to use and were aimed at the enterprise market, leaving the SMB space untapped.

Original post by Jack M. Germain

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Netvouz
  • DZone
  • ThisNext
  • MisterWong
  • Wists
  • Fark
  • Furl
  • Netscape
  • NewsVine
  • StumbleUpon
Related Articles
  • Comcast, MGM To Launch Action-film VOD Channel
  • Wii homebrew inches along, now has rudimentary channel support
  • NBC removes YouTube channel
  • Wii homebrew channel video released
  • Apple reports best quarterly revenue and earnings in its history
  • No comments yet. Be the first.

    Leave a reply